James Avery Partners with Von Maur to Bring Handcrafted Jewelry to the Midwest

The Texasis known for its silver charms, rings and much more

KERVILLE, TX, August 22, 2022 /PRNewswire/ — James Avery Artisan Jewelry today announced its partnership with Von Maur, a family-run department store in the Midwest, to offer a selection of its jewelry. The partnership will launch both online and, in phases from August through October, at 37 Von Maur locations in 15 states.

“We are delighted to partner with Von Maur. As James Avery Artisan Jewelry and Von Maur are family businesses, we both share similar values ​​and strive for integrity in how we treat our associates. and our customers,” says John McCullough, CEO of James Avery. “Dedication, hard work and the hands of many are involved in the creation of every design, from concept and production to completion.”

Von Maur, which celebrates its 150th anniversary this year, will introduce James Avery to its loyal clientele, offering meaningful jewelry designed to connect people, their life events and celebrations.

“Von Maur looks forward to serving our customers with the best of James Avery,” says place of joy, Vice President Merchandising at Von Maur. “Both of our companies put the customer first and share many similarities in our family businesses. We know this brand is a perfect fit for our stores and we can’t wait to see where this partnership takes us.”

Born in Milwaukee and brought up in the Chicago region, James Avery (the company’s founder) was first introduced to the scenic Texas Hill Country through the US Army Air Corps. From the start, James Avery’s goal was to create jewelry with special meaning to his customers. It was also important that his designs had a lasting appeal, a timelessness that would endure from generation to generation. Craftsmanship has always been paramount to James Avery handcrafted jewelry as it expresses the true meaning of each design.

“We want every Von Maur customer to experience the craftsmanship and integrity that Mr. Avery brought to his original designs and his legacy that continues to live on in our collections today,” said declared Rob MitchellDirector of Wholesale Development at James Avery.

About James Avery Artisan Jewelry®– James Avery is a vertically integrated family business located in the heart of the Texas Hill Country, offering finely crafted jewelry designs for men and women in sterling silver, 14K and 18K gold, bronze and precious stones. James Avery jewelry is designed in the Texas Hill Country, with over 98% of our pieces made in Kerville, Comfort, Hondoand Corpus Christi, Texas, using the best materials from around the world. We are a multi-channel retailer with over 110 James Avery stores in four states and our jewelry is also available at JamesAvery.com, over 220 Dillard stores and more.

About Von Maur – Von Maur is a Midwestern department store chain with 37 locations in 15 states, specializing in apparel, accessories, footwear, beauty products, home decor and more.

SOURCE James Avery Artisan Jewelry